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Monster® and Cavium Team Up to Enable Next Generation Multimedia Home Streaming

Cavium's PureVuTM Video Processors to Enable Content Sharing and Home Video Distribution in Multiple Monster Media Streaming Devices

LAS VEGAS, NV, January 05, 2011 – Cavium Networks (NASDAQ: CAVM), a leading provider of semiconductor products that enable intelligent processing for networking, communications and the digital home, today announced that it has partnered with Monster, the world's leading manufacturer of HDMI cables, AV accessories, and power conditioning products, to enable a broad range of wired and wireless home media streaming and content sharing devices using its WiVu™ technology and PureVu™ processor family. Cavium’s 2D and 3D PureVu processors are designed to enable highest video quality and performance for media streaming at home.  Equipped with Cavium’s SLL™ technology for real-time interactivity, as well as SMART video QoS for reliable multi-room operation, PureVu video processors are designed to enable consumers to view, share, and interact with their content from any home display on any network.

“Innovation has always been the driving force behind everything we do at Monster, and always with an aim toward creating unique products that bring our customers real lifestyle benefits,” said Noel Lee, Head Monster. “In today’s fast-paced, rapidly changing home entertainment arena, forming close alliances with other technology leaders is crucial to achieving our goals. Home media streaming and content sharing are among the most sought-after lifestyle enhancing features helping drive today’s home entertainment industry, and in Cavium, we have found a partner that provides us with unmatched technologies, as well as a world-class vendor who  shares our commitment to innovation and creating high-performance, high-quality products.”

Cavium’s WiVu is designed with flexibility and scalability in mind.  The network-agnostic nature of this technology allows it to seamlessly work with a variety of standards-based networking technologies, including Wi-Fi and powerline, for in-room or multi-room HD video delivery. PureVu’s low latency compression and robust multi-room transmission make it ideal for addressing the challenges associated with the constrained and varying channel capacity of typical home networks. The support for HDCP 2.0 (High Definition Content Protection) protocol also enables transmission of protected content to one or more displays within the home. 

About Cavium Networks
Cavium Networks is a leading provider of highly integrated semiconductor products that enable intelligent processing in networking, communications and connected home applications. Cavium Networks offers a broad portfolio of integrated, software-compatible processors ranging in performance from 10 Mbps to 40 Gbps that enable secure, intelligent functionality in enterprise, data-center, broadband/consumer and access and service provider equipment. Cavium Networks processors are supported by ecosystem partners that provide operating systems, tool support, reference designs and other services. Cavium Networks principal offices are in Mountain View, CA with design team locations in California, Massachusetts, India and Taiwan. For more information, please visit: http://www.caviumnetworks.com

About MONSTER
Monster was founded by Head Monster Noel Lee with a commitment to creating products under the Monster Cable® brand to literally “make music sound better.” Today, Monster has grown and diversified to become the world's leading manufacturer of connectivity solutions for high-performance audio, video, car audio, computer, console and computer gaming, as well as a leading innovator in the field of iPod®, iPhone™ and iPad™ accessories and professional audio and sound reinforcement. As part of its commitment to improving the music listening experience, Monster worked with Dr. Dre and Interscope Geffen A&M Chairman Jimmy Iovine to create the Beats™ by Dr. Dre™ headphone line, including the Heartbeats by Lady Gaga headphones. The company is also continuing to innovate with its own line of Monster brand headphones, including “Turbine Pro™ In-Ear Speakers™,” the first in-ear headphones geared for use by music professionals and audiophiles. Additionally, under its Monster Power® brand, the company is the leading manufacturer of high-performance AC power line conditioning and protection products for audio/video systems.

Explore the world of Monster at http://www.monstercable.com

For additional information, contact:

Cavium Networks Contact:
Angel Atondo
Sr. Marketing Communications Manager,
Cavium Networks, 805 East Middlefield Road,
Mountain View, CA 94043,
Telephone: : +1 650-623-7033.
Email: angel.atondo@caviumnetworks.com




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